Identity and Values

Our identity is our belief, purpose, and promise as a company that lays the foundation for our values. It’s why we do what we do.

  • Belief – We believe progress happens when people feel secure
  • Purpose – We exist to help people embrace today and confidently pursue tomorrow
  • Promise – We promise protection for the unexpected, delivered with care

Our values are how we do what we do. They enable us to deliver on our promise of Protection for the unexpected, delivered with care. Each value has equal weighting, and none is more important than another.

  • Be open – Engage with all people and possibilities
  • Keep it simple – Be clear and transparent
  • Put people first – Act with empathy, dignity, and respect
  • Make things better – Be proactive and challenge the status quo
  • Act responsibly – Do what’s right and follow through