Product Recall
Risks multiply with every step in the supply chain. Once a recall is announced, your company’s real and perceived actions will be amplified by social media. And the cost of removing, repairing and replacing shelf-stock may quickly spiral. Regardless of what you manufacture, a rapid and definitive response can mitigate brand reputational risks in the hours, weeks, and months to come.
Target classes
- Consumer goods
- Food and beverage (for specialized food & beverage product recall, see Contaminated Products)
- Packaging risks
- Pharmaceuticals
Generally excluded from appetite
- Automotive industry
- Products which are logistically difficult to recall such as:
- permanently installed products
- structural products
Policy highlights
- Traditional recall expenses
- Third party compensatory damages
Examples of available endorsements
- Costs to repair, replace or refund your products including business interruption
- Impaired property
- Manufacturers E&O
Capacity
$15 million
The Liberty difference
- Partnered with best in the business crisis consultants WorldAware (formerly red 24) with 10% of the net premium being available as a credit to work with them annually